Porsche sold fewer vehicles in the first half of the year than in the same period last year. As Handelsblatt reports, 155,945 sports and off-road vehicles were delivered worldwide, corresponding to a decrease of 6.8 percent compared to the first half of 2023.

Weak sales figures in the US and China

The losses were particularly severe in China, where deliveries fell by a third. The reason is the “tense economic situation” in the country. Sales figures also fell by six percent in North America. According to Handelsblatt, one reason for the decline is that several models have been revised. There were also delays at customs. In Germany, however, Porsche recorded growth of 22 percent.

Cayenne was the most frequently delivered

The 911 sports car was in high demand and deliveries increased by eight percent. Porsche recorded the highest number of Cayenne deliveries by model with 54,587 units, according to finanzen.net.

Due to the model change, orders for the Macan fell by 18 percent to 39,167 units. The order figure for the new generation of fully electric SUVs is very encouraging. In a statement, Porsche Sales Director Detlev von Platen said: “The first vehicles will be delivered to customers in the second half of the year.”

Porsche cuts Taycan production

The Stuttgart Zeitung reports that Porsche will reorganise production of the all-electric flagship Taycan because sales are weak. The model being built in Zuffenhausen is planned to be built in just one shift. A reduction in Taycan production should not endanger jobs, at least not those of regular employees.