Always available, constant feedback from the outside: Outstanding influencers repeatedly say they are pushing their limits. Is this even a job you can do for life?

AWhen the first influencers became influencers, the profession didn't even exist. Digitalphiles still question to this day: should this be a real job? Sometimes even Dagi Bee doubts. An influencer since the beginning, 3.9 million followers on YouTube, 6.7 million on Instagram, 1.1 million on Tiktok. People often don't allow themselves to see the work as “real work,” he says. “You tend to push yourself further and push yourself beyond your limits.”

Dagi Bee took a break in February. He writes that he had been out of bounds for too long. There were no videos of him for two weeks, he was just gone. This is not unusual. Influencers repeatedly say goodbye to their followers, want to clear their heads and do a “digital detox”. Some people don't report their free time. Some reappear months later, citing burnout or depression. And then continue working as before. Maybe they cry on camera now and then.